01
Acquisition · quote · onboarding

The front door of the brokerage, run by Bob.

Prospect to customer in one cited journey. Public intake → AI qualification → carrier match → quote → customer self-onboards into the portal. The broker only steps in at the moments that need a human.

418
carriers indexed
appetite library across NZ + AU
11m
median intake → quote
AI qualification + match engine
+34%
lead-to-bind conversion
vs. manual intake baseline
74%
customers self-onboard
no broker touch between quote and policy live
Live preview

Intake to drafted quote, with the carrier match in between.

bob.so/app · acquisition · pier-12-hospitality
live
1 · INTAKE
Pier 12 Hospitality
/intake · 11m ago
hospitality · 14 staff
Auckland CBD · liquor
previous: AA, lapsed
unroutedscore 84
2 · CARRIER MATCH
Liberty NZ94strong
NZI81strong
Vero62possible
5 rules cited · BDM ready
3 · QUOTE DRAFTED
$14,820 / yr
Liberty NZ · property + liability
Strong hospitality liability match — 6% below market for the cover band.
//cited from 3 carriers
Public intake

An intake form that knows what to ask, in what order.

Embed Bob's intake on the brokerage website or use the hosted page at bob.so/intake. Bob asks adaptive questions — a hospitality lead doesn't see auto questions — and refuses to advance with junk data. Every submitted field becomes a typed fact in the brokerage's graph.

How it works

Four stages, every one of them auditable.

Match engine

Every recommendation, with the rule it fired on.

When the engine ranks Liberty NZ as a strong match, it cites the exact rules: hospitality program open, liquor exposure inside band, prior loss-run clean. Brokers see the BDM contact card alongside, ready for a one-click mailto. No magic — every score decomposes to evidence.

The next twenty insurance brokerages will not be built on spreadsheets.

We’re onboarding ten design-partner brokerages this quarter. If your book is between 1,000 and 12,000 policies, we should talk.

b/
bob
AI-first insurance CRM. Bob runs the operational layer — voice, vision, documents, renewals, claims, compliance — so brokers can do the broking.
© 2026 Bob — AI-first insurance CRMThinkspace · 30 Pollen Street · Grey Lynn · Auckland