Sample data while we build. Names, prices and register numbers are illustrative.
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About Bob

An open, fair place to understand insurance.

Bob was built so anyone can see what a policy actually covers, compare it with the rest of the market, and get help from someone verified.

How we stay fairCareers
Why we built Bob

Policy wording is public. Understanding it shouldn’t be hard.

Insurers publish their policy wording, but it runs to dozens of pages and changes over time. Most comparisons show price and a few headline features, and leave out the definitions that decide whether a claim is paid.

Bob reads every policy it can find, structures the terms with evidence, and keeps every version. People use it to compare, advisers use it to advise, and developers use it to build.

How we stay fair

Bob works for the person comparing, not the insurer being compared.

format_list_bulletedEvery insurer, listedAny product we’ve reviewed appears, whether or not we have a commercial relationship with the insurer.
money_offNo paid placementOrder is alphabetical or your choice of sort. Commission is disclosed wherever it exists.
find_in_pageEvidence for every termEach value links to the document, page and section it came from, and shows whether a person has reviewed it.
helpHonest about gapsMissing information is shown as unknown, not applicable or excluded. Never as a hidden zero.
How we verify

Checked against official sources, with dates shown.

AdvisersChecked against the Financial Service Providers Register (NZ) or the ASIC Financial Advisers Register (AU) every 30 days. Lapsed entries are hidden until resolved.Find an adviserInsurersLicences checked against RBNZ (NZ) or APRA (AU). Brand, legal entity and distributor are recorded separately.Browse insurersPolicy termsAI extracts terms from published wording; a person approves changes before they appear. Confidence and review are shown separately.How terms are sourced
How Bob makes money

People never pay. No one buys position.

Comparing insurance, uploading a policy and contacting an adviser are free. Advisers and firms pay for the CRM and agents, and developers pay for higher API limits.

None of these change how products or advisers are ordered on Bob.

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